Ryan and Peter from Engadget and Gizmodo fame are now making a new site and podcast series. The latter seem to have climbed the “charts” very rapidly and it is a top podcast in the tech sector on itunes apparently.
Anyway, in the second episode (about 20 minutes into it) they did a very brief and non-explanatory reference to Rockbox about wanting to install it on a SanDisk Sansa e280. Anyway, they didn’t say much about it at all but I simply enjoyed having it reached that level of no-need-to-explain-what-it-is-when-mentioned.